"Reacting to the bombardment of images of todays visual culture, he reworks and spits out mutations of the glossy pop, advertising world. The work is a reaction to living in Modern Asia. The TV, internet, outdoor advertising culture has influenced every aspect of his work, and his focus is dedicated to learning those tools of Visual Communication in order to subvert them."
Now Creative director of The Unusual Network, an international collection of creators, he is responsible for the new quarterly publication EYEYAH! An illustrated guide to the world for kids (and kidults)